SAN DIEGO/TIJUANA WINS WORLD DESIGN CAPITAL 2024

EVP & CEO Leigh Eisen and EDI+J director Jamie Intervalo, AIA contributed to the bid proposal and gave a pitch to the WDO jury earlier this year.

The World Design Organization (WDO) announced that San Diego and Tijuana have been selected as the 2024 World Design Capital. The selection of San Diego and Tijuana’s joint bid makes it the first binational World Design Capital in WDO history.

While the designation is for both cities as a united region, San Diego is now the first U.S. city to receive the WDC designation and Tijuana is the second city in Mexico to hold the title, following Mexico City in 2018. 

The winning bid is the result of a multi-year effort led by a binational team of designers, innovators and civic leaders to help San Diego-Tijuana showcase its design-driven, innovative culture and economy. The bid demonstrated how the San Diego-Tijuana region mobilizes human-centered design to address major global problems like climate change and social inequity through engineering, science, art, architecture and more.